Mountain Rose Realty — Telluride, Colorado
Telluride Lodging and Air Update (July 14-20, 2023) — featured image

Telluride Lodging and Air Update (July 14-20, 2023)

By 2 min read

Via Telluride Tourism Board

LODGING UPDATE

Destination total occupancy over the next two weeks has decreased 1% YOY at 57%, and average daily rate (ADR) is 8% lower than 2022 at $558. Peak occupancies occur next weekend, with properties at 66% total occupancy on Friday, July 21 and 63% on Saturday, July 22. 
 
Summer occupancy continues to pace slightly ahead for the destination, 3% higher YOY at 42%. Summer destination ADR has decreased YOY by 5% at $574. May and June closed behind last summer, and the pace picks up during the second half of the season, with the largest growth occurring in September which is pacing 9% ahead of 2022 at 36% occupancy. Town of Telluride summer total occupancy has decreased by 10% YOY at 43% and ADR has increased by 3% compared to 2022 at $603. Mountain Village summer total occupancy has increased by 13% YOY at 42% occupancy, and ADR has decreased by 10% at $554. 
 
With summer booking windows shorter than the winter months, lodging metrics can change quickly. Stay tuned to the weekly Peak Sheet for up-to-date lodging forecasts to ensure your business is properly prepared! 

AIR UPDATE

Continued strong weekly bookings now have overall air numbers about 8% ahead for the summer. July and August are up 10%+ while September and October continue to pace slightly down YOY. The base winter schedule is loaded, noting that there are likely to be a few changes to the network this coming season.

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Frequently Asked Questions

What is the average daily hotel rate in Telluride for the week of July 14-20, 2023?
The average daily rate (ADR) for the destination is $558 for this period, which is 8% lower than the same week in 2022. In town, the ADR is slightly higher at $603, while Mountain Village averages $554.
What is the hotel occupancy forecast for Telluride this weekend, July 21-22?
Peak occupancy is expected next weekend, with properties at 66% total occupancy on Friday, July 21 and 63% on Saturday, July 22—the highest rates of the current two-week period.
How is September 2023 pacing compared to last year in Telluride?
September is pacing 9% ahead of 2022 with 36% occupancy, showing the strongest growth period for the second half of summer and indicating increased booking momentum as the season progresses.
Are flight bookings to Telluride up or down this summer?
Overall air bookings are about 8% ahead for the summer, with July and August showing particularly strong growth at 10% or more above 2022, though September and October continue to pace slightly down year-over-year.